Terms of service

MOREE

Website Terms and Conditions (Business Customers and Consumers)

Last updated: July 2, 2026

About these Terms

1.1 Who we are. MOREE Limited (company number 13003612) is a private limited company registered in England and Wales with its registered office at 20 Dudley Court, London, England, NW11 6AE (“MOREE”, “we”, “us”). We provide smart reusable packaging and related tracking and other Services to Business Customers and Consumers.

1.2 Scope and structure.  These Terms apply to Orders placed by Business Customers and Consumers on our website or otherwise submitted and accepted by us in writing. Certain clauses apply only to Business Customers or only to Consumers, as indicated in the relevant clause. In the event of any conflict, a clause that applies specifically to one customer type will prevail for that customer type.

These Terms consist of:

• the Core Terms (clauses 1 to 16 which apply to all Orders); and

• the Product Schedules, as applicable to the type of Product purchased:

• Schedule A – Products (one-off purchase)

• Schedule B – Products and Service Plan

In the event of any conflict between the Core Terms and the relevant Product Schedule, the relevant Product Schedule shall prevail.

1.3 Consumer rights. If you are a Consumer, nothing in these Terms affects your statutory rights.

1.4 Authority. If you place an Order on behalf of a business, you confirm that you have the power and authority to enter into these Terms and bind that business.

1.5 Formation. A contract forms when we email an Order Confirmation (or if earlier, when we dispatch the Products or activate the Services).

1.6 Battle of forms. This clause applies to Business Customers only. Your purchase order or procurement terms do not apply unless we expressly agree in writing.

2. Prices, taxes and payment

2.1 Prices. Prices are displayed in the currency applicable to the Business Customer’s or Consumer’s location. Unless stated otherwise, prices are exclusive of applicable VAT or other taxes for Business Customers and inclusive of applicable VAT or other taxes for Consumers. Any applicable VAT, other taxes and delivery charges payable by you will be shown before you place your Order. 

2.2 Payment. You authorise us to charge your chosen payment method for all amounts payable in connection with your Order, including the price of the Products or Services, any applicable VAT or other taxes, delivery charges, and any recurring charges, in each case as shown on the Product Page, at checkout, or otherwise separately notified to and expressly accepted by you before we accept the Order, dispatch or ship the Products, or activate the Services.

2.3 Order cancellation by us. We may cancel an Order (with a refund of amounts paid for undelivered Products or unused Services) if we cannot verify payment, or if the Products or Services are unavailable, or if you do not meet any eligibility criteria stated on the Product Page or at checkout, or if we reasonably suspect fraud or unlawful activity.

2.4 Late payment. This clause applies to Business Customers only. For Business Customer invoices, statutory interest and recovery costs apply under the Late Payment of Commercial Debts (Interest) Act 1998. We may suspend Services and/or withhold dispatch of Products for non-payment.

2.5 Failed payments. If a payment fails, we may retry the charge and/or contact you for an alternative payment method. We may suspend access to the Services and delay or withhold the dispatch of any Products until payment is received.

3. Delivery, Shipping and International Trade

3.1 Delivery Charges. Unless expressly stated otherwise in the Order (including where a price expressly includes standard delivery), all prices are exclusive of delivery and shipping charges, insurance, and additional handling. Applicable charges will be shown at checkout or the Order Confirmation or other written order summary notified to you before we accept the Order. Where a charge cannot reasonably be calculated in advance, we will notify you of the amount before accepting the Order. If you do not agree to the charge, we will not accept the Order and will refund any payment you have made.

3.2 Product Origin and Customs. Products are typically manufactured in the People’s Republic of China (PRC) unless stated otherwise on the Product Page. You acknowledge that the country of manufacture may trigger specific import duties, tariffs, and clearance requirements in your destination country.

3.3 Importer of Record and Duties. For deliveries outside the United Kingdom: 

3.3.1 Responsibility. You act as the importer of record and are solely responsible for all customs duties, tariffs, import VAT, and clearance fees.

3.3.2 Compliance. You must provide all required information, such as EORI numbers or local tax IDs, to the carrier or customs authorities.

3.4 Failed Delivery and Return to Sender Consequences. If a shipment is returned to MOREE, held by customs, or abandoned due to your non-cooperation (including failure to pay duties or providing incorrect address data), MOREE reserves the right to:

3.4.1 Re-delivery. Require payment of new shipping fees before attempting a second delivery.

3.4.2 Deductions. Cancel the Order and refund you the amount paid minus (i) original shipping, (ii) return freight costs, (iii) any duties MOREE was forced to pay, and (iv) a reasonable administration fee. If you are a Consumer, any deduction will be limited to the extent permitted by applicable law.

3.5 Customer availability. You must ensure that the delivery address can be safely and reasonably accessed for delivery, and that you or another authorised recipient is available to accept delivery where required. We are not responsible for any delay or non-delivery resulting from your failure to ensure access to the delivery location or to provide accurate delivery information.

3.6 Fulfilment Route. MOREE may fulfil Orders from various locations or by direct shipment from its manufacturing partners. These Terms apply regardless of the fulfilment route.

3.7 Consumer – delivery timing. If you are a Consumer and no delivery date is agreed, we will deliver the Products without undue delay and, in any event, within 30 days after we accept your Order, unless you agree otherwise.

4. Access and Use of Services

4.1 Access right. If your Order includes access to the Services, we grant you a non-exclusive, non-transferable right for you and your Authorised Users to access and use the Services during the active subscription. If you are a Business Customer, the Services may be used for your internal business purpose. If you are a Consumer, the Services may be used for personal use only. We may update the Services from time to time. 

4.2 Account set-up. Where applicable, we create an Account for you and provide access to your nominated administrator(s). Your administrator(s) may manage access for your Authorised Users, including (where applicable) adding your own customers or other end users to enable tracking where required.

4.3 Acceptable use. You must not: (i) attempt to bypass security; (ii) reverse engineer or copy the Services; (iii) interfere with system integrity; or (iv) use the Services in breach of applicable laws.

4.4 Service updates. We may update the Services from time to time, including to improve functionality, security, or compliance. We will not materially reduce the core tracking functionality unless required by law or to address a security risk or vulnerability.

4.5 Service security. We will maintain reasonable technical and organisational measures designed to protect the Services and Account data against unauthorised access, loss, destruction or disclosure.

5. Warranties and returns

5.1 Product Warranty Period. 12 months from delivery, MOREE will use commercially reasonable efforts to repair or replace Products that fail to materially conform to their description due to manufacturing defects. This is not an absolute guarantee of immediate replacement and is subject to availability of parts. We may require you to return the relevant Product for inspection or provide evidence of the defect.

5.2 Services. If you are a Business Customer, the Services are provided on an "AS IS" and "AS AVAILABLE" basis, to the maximum extent permitted by law. We do not warrant that the Services will be uninterrupted, error-free, or meet any specific performance requirements.

If you are a Consumer, we will provide the Services with reasonable care and skill. 

5.3 Warranty Exclusions. The warranty in Clause 5.1 covers manufacturing defects only. It does not cover failure to follow the Get Started Guide or misuse, accidental damage, loss, theft or unauthorised modification. 

5.4 Inspection and Notification. If you are a Business Customer, you must inspect Products on delivery and notify us in writing of any claim for damage in transit or delivery errors within 5 Business Days. Failure to notify us within this period may void your claim, except for latent manufacturing defects that could not reasonably be identified on delivery. If you are a Consumer, please notify us as soon as reasonably possible.

5.5 Exclusive Remedies. This clause applies to Business Customers only. Subject to Clause 9, the repair or replacement of a defective Product is your sole and exclusive remedy for a breach of the warranty in Clause 5.1.

5.6 Consumers – cancellation rights. If you are a Consumer, you may have mandatory cancellation rights under the consumer laws applicable in your country of residence. Where applicable, these rights are subject to the relevant legal exceptions.

5.6.1 For Products, the cancellation period expires 14 days after the day on which you (or a person nominated by you) receive the Products.

5.6.2 This right to cancel does not apply to custom printed or clearly personalised Products.

5.6.3 If you ask us to begin the Services during the cancellation period and then cancel, you must pay for the Services supplied up to cancellation.

5.6.4 To exercise your right to cancel, you must contact us using the details in Clause 13.

6. Customer responsibilities

6.1 General Obligations. You must: (i) use the Products in accordance with the Get Started Guide we provide; (ii) keep Account credentials secure; and (iii) comply with all applicable laws.

6.2 Tracking Integrity. You must not remove or tamper with any identifiers, tags, trackers, QR codes or labels that enable tracking, unless we instruct otherwise.

6.3 Responsibility for Users. You are responsible for the acts or omissions of your Authorised Users and anyone you allow to use the Products or Services.

6.4 Care and Handling. The Get Started Guide provides essential instructions on how to care for and handle your SmartPaks. MOREE will not be responsible for the repair or replacement of any Product where these guidelines have not been observed, including damage caused by improper folding, cleaning or contact with hot surfaces.

6.5 Customer systems. Except to the extent caused by our breach of these Terms or our failure to use reasonable care and skill, we are not responsible for unauthorised access to or compromise of your own systems, networks, devices or credentials.

7. Data protection and privacy

Your privacy and personal information are important to us. Any personal information that you provide to us will be dealt with in line with our privacy policy available at www.getmoree.com/policies/privacy-policy, which explains what personal information we collect from you, how and why we collect, store and share such information, your rights in relation to your personal information and how to contact us and supervisory authorities in the event you have a query or complaint about the use of your personal information.

8. Intellectual property

8.1 Ownership. We (and/or our licensors) own and retain all intellectual property rights in the Products and the Services. No rights are granted except as expressly set out in these Terms.

8.2 Licence to use Services. Subject to payment of Fees and compliance with these Terms, we grant you a limited, non-exclusive, non-transferable, non-sublicensable licence for you and your Authorised Users to access and use the Services for your internal business purposes if you are a Business Customer, and for personal use if you are a Consumer, during the term of the relevant Order.

8.3 Restrictions. You must not (and must not permit others to): (i) copy, modify, reverse engineer, decompile or attempt to derive the source code of the Services; (ii) circumvent security or access controls; (iii) remove or alter proprietary notices; or (iv) use the Services to build or support a competing product or service.

8.4 Customer Materials. You retain ownership of any logos, artwork or other materials you provide to us (“Customer Materials”). You grant MOREE a non-exclusive, worldwide, royalty-free licence to use, reproduce and (where technically necessary) adapt your Customer Materials solely to: (i) manufacture and supply the Products you order (including any custom printed or modified Products under Clause 8.6); and (ii) provide the Services. You warrant that you have all necessary rights, permissions and consents to grant this licence and that MOREE’s use of the Customer Materials in accordance with these Terms will not infringe any third-party rights.

8.5 Trademark. The names “MOREE” and all associated logos and marks are our trademarks (or those of our licensors). You do not acquire any right, title or interest in those marks. Any goodwill arising from your permitted use of our marks accrues to us.

8.6 Customised Products. If you order custom printed or modified Products, you must provide the Customer Materials in the format(s) we specify. You are responsible for ensuring that the Customer Materials are accurate, print-ready and complete. We may provide a proof or preview for approval. You must approve or reject proofs promptly. If you do not approve within a reasonable time, production and delivery dates may be delayed. Custom printed or modified Products are made to your specifications and are non-cancellable and non-returnable except to the extent they are defective or subject to statutory your rights.

9. Liability

9.1 Unrestricted Liability. Nothing in these Terms limits or excludes liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation, or any other liability that cannot legally be limited or excluded.

9.2 Limitation on Types of Loss. This clause applies to Business Customers only. Subject to Clause 9.1, MOREE shall not be liable to the Customer, whether in contract, tort (including negligence), breach of statutory duty, or otherwise, for:

1. any loss of profits, sales, business or revenue;

2. loss of or damage to goodwill;

3. business interruption; or

4. any indirect, special, or consequential loss or damage.

9.3 Direct Losses. This clause applies to Business Customers only. Subject to Clauses 9.1 and 9.2, MOREE’s total aggregate liability to the Customer for all direct losses arising out of or in connection with an Order (including those arising from delivery delays or issues with the Services), whether in contract, tort (including negligence), or otherwise, shall not exceed  the Fees paid by the Customer to MOREE for the relevant Order.

9.4 Tracking disclaimer. The Services provide tracking, analytics and related information only and do

not guarantee the location, recovery, delivery, condition or return of any Product. Subject to clause 9.1, we are not liable for losses arising from temporary outages, delays or inaccuracies in the Services, except to the extent caused by our breach of these Terms or our failure to use reasonable care and skill. Nothing in this clause affects your statutory rights if you are a Consumer.

9.5 Consumers. If you are a Consumer, we are responsible for loss or damage you suffer that is a foreseeable result of our breach of these Terms or our failure to use reasonable care and skill. Loss or damage is foreseeable if it is an obvious consequence of our breach or was contemplated by you and us at the time we entered into the contract. We are not responsible for any loss or damage that is not foreseeable or for any loss relating to your trade, business, craft or profession.

10. Force majeure

Neither party is liable for any delay or failure to perform its obligations due to events beyond that party’s reasonable control (for example, carrier/network outages or supply chain disruption).

11. Assignment and subcontracting

You may not assign or transfer your rights or obligations under these Terms without out our prior written consent, which will not be unreasonably withheld. We may subcontract and assign in connection with a reorganisation or sale of our business.

12. Changes

We may amend these Terms from time to time. Updated Terms will be made available on our website and may also be communicated to you by email or through the Services.

Any amendment will take effect from the date the revised Terms are posted on our website and will apply only to Orders submitted on or after that date, unless a change to an active Services or recurring Fees is permitted under the relevant Product Schedule or required by law. Orders placed before that date will remain governed by the version of the Terms that applied at the time of purchase.

Any changes to Fees (including subscription or plan pricing) will apply as set out on the relevant Product Page, at checkout, in the Order Confirmation in any written notice given under the relevant Product Schedule or as otherwise agreed with you in writing.

13. Notices

We may give you notice by email to the address associated with your Order and/or Account and/or by posting a notice in your Account, or by posting a notice on our website. You may give us notice by email to support@getmoree.com or by post to our registered office address shown on our website. Notices take effect when received.

14. General 

14.1 Entire agreement. These Terms including the Product Schedules constitute the entire agreement between the parties and supersede prior discussions or correspondence relating to their subject matter.

14.2 Severability. If any part of these Terms is unenforceable, the rest remains in force.

14.3 Waiver. A waiver is effective only if in writing and will not be a waiver of any later breach.

14.4 Third party rights. No person other than the parties has any rights under the Contracts (Rights of Third Parties) Act 1999 to enforce any part of these Terms.

14.5 Relationship. The parties are independent contractors, and nothing creates a partnership, joint venture or agency relationship.

15. Governing law and jurisdiction

15.1 These Terms are governed by the laws of England and Wales. Any dispute or claim arising out of or in connection with these Terms (including non-contractual disputes or claims) will be subject to the exclusive jurisdiction of the courts of England and Wales. 

15.2 Time limit for claims. To the fullest extent permitted by law, any claim arising out of or in connection with these Terms must be commenced within 12 months of the date of the event giving rise to it, except for claims for fraud or fraudulent misrepresentation. This clause applies to Business Customers only.

16. Definitions and interpretation

In these Terms, the following definitions apply:

Interpretation:

• Headings are for convenience and do not affect interpretation.

• References to "including" mean "including without limitation".

• "Writing" includes email and messages sent via our website or support channels.

• Where these Terms state that a clause applies only to Business Customers or only to Consumers, that clause applies only to that customer type.

• If there is a conflict, the relevant Product Schedule prevails over the Core Terms.

 

SCHEDULE A – PRODUCTS (ONE-OFF PURCHASE)

This Schedule A applies only to Orders for Products purchased on a one-off basis and does not apply where Products are supplied together with Services under Schedule B.

A1. What you get

The item(s) shown on the relevant Product Page and Order Confirmation or other written order summary.

A2. Price and payment

You pay the one-off price shown on the Product Page at checkout or in the Order Confirmation or other written order summary (plus taxes and shipping where applicable). 

A3. Warranty (Product)

For 12 months from delivery, we will use commercially reasonable efforts to repair or replace items with a manufacturing defect. Misuse, loss or theft, accidental damage and unauthorised modifications are excluded.

A4. Returns outside warranty

If we agree to a discretionary return, items must be unused, in original packaging and in a resealable condition, and returned within 30 days of delivery. Restocking fees and return shipping charges may apply. For hygiene and food safety reasons, we may refuse returns of used food-contact packaging.

Custom printed or modified items are non-returnable except for manufacturing defects or where required by your statutory rights.

 

SCHEDULE B – PRODUCT + SERVICE PLAN

This Schedule B applies only to bundled Products and Services for the Initial Term stated on the Product Page, quote or Order Confirmation.

B1. What you get

The relevant Products shown on your Product Page and Order Confirmation or other written order summary.

Use of the Services to track the Products and view related data and any additional services stated on the Product Page.

B2. Fees and billing model

Fees. The Activation Fee, Monthly Plan Fee, and Post-Term Tracking Fee are the amounts shown on the Product Page at checkout and/or in the Order Confirmation or other written order summary.

Price clarity. The Activation Fee and Monthly Plan Fees together make up the total price of: (i) the Products and (ii) the Services for the Initial Term. 

Billing. Unless stated otherwise on the Product Page, you must pay:

1. the Activation Fee (if any) and the first Monthly Fee Plan at checkout; and 

2. the Monthly Plan Fee monthly in advance to your saved payment method for the remainder of the Initial Term.

Billing notifications. We will provide an email confirmation when you place an Order and an email receipt or notification for each recurring charge processed via Shopify, MoreeOS or another payment provider used by us.

B3. Term, renewal and cancellation

Initial Term. The Initial Term is the period stated on the Product Page, quote or Order Confirmation.

Termination for convenience. You may not terminate for convenience during the Initial Term. If you request early termination, you must pay an early settlement amount equal to unpaid Monthly Plan Fees for the remainder of the Initial Term (an “Early Settlement”), except to the extent you are a Consumer and have a statutory right to cancel.

Rolling Renewal (Post-Term). After the Initial Term, the plan converts to a rolling month to month basis unless otherwise stated on the Product Page or in the Order Confirmation.

Post-Term. After the Initial Term, you may continue tracking on a rolling monthly basis at the Post-Term Tracking Fee. You can cancel Post-Term tracking at any time with 30-days’ prior notice via your Account or by email.

Effect of termination. If you cancel Post-Term tracking, tracking and platform access relating to the cancelled Products will stop at the end of the notice period.

B4. Ownership, possession and risk

Possession. We will deliver the Products to the delivery address stated in the Order Confirmation. On delivery, you will take possession of the Products and may use them for your internal business purposes if you are a Business Customer, or for personal use if you are a Consumer.

Risk. If you are a Business Customer, risk in the Products passes to you on delivery. If you are a Consumer, risk passes when the Product comes into the physical possession of you or a person identified by you to take possession.

Ownership transfer. Ownership of the Products transfers to you once you have paid all Fees due for the Initial Term or earlier if you make an Early Settlement.

Payment default. If payment defaults before you complete the Initial Term, we may suspend Services and/or withhold dispatch or shipment of Products. If default occurs after delivery, you must not sell, transfer, pledge or dispose of any Products and we may require you to return the Products, except to the extent prohibited by law.

B5. Product warranty, repair and up-cycling

12 months from delivery, if a Product fails due to a material manufacturing defect. MOREE will use commercially reasonable efforts to repair or replace it. This warranty does not cover misuse, over-filling, loss, theft, accidental damage, unauthorised modification or damage caused by improper care or washing (including failure to follow instructions laid out in the Get Started Guide).

B6. Service description and changes

Access to the Services is provided as set out in Clause 4 of the Core Terms.

Modification. We may improve or modify features of the Services provided.

Pricing – Post-Term. We may change the Post-Term Tracking Fee on at least 30 days’ notice. You may cancel before the change takes effect.

B7. Custom printed branding (if selected)

Clause 8.6 of the Core Terms applies to any custom printed or modified Products ordered under this Schedule.